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The Friend Characteristics
The friend brand archetype seeks acceptance from society and promotes equality. It is their sense of belonging that motivates them. They have a reputation for being relatable and wholesome, which aids them in cultivating deep relationships. In general, they are hard-working, down-to-earth individuals who yearn for authentic relationships and simply just want to be accepted as they are.
The friend brand is also known as everyman, everywoman, girl/boy next door, citizen, as well as realist.
Taurus Star Sign
Taurus reminds us to slow down and enjoy the earthly delights around us. Their calming presence makes them a pleasure to be around. Taureans are loyal friends, partners, and family members. Hardworking and artistic by nature, the Taurean Bull is known for both creativity and indulgence.